A fashion photographer who switched to a career in commercial arts as a Graphic Designer and Copy Writer for Guess Jeans, he has gone on to Creative Director roles for McCann Erickson and JWT, where he created outstanding creative for a range of clients from Maestro-Cirrus, Martini, Maybelline, Gillette, Maggi foods, Oskar Mobile, Rolex, HSBC, Nescafe and more. With experience in the US, Europe and Asia, his work has been featured in publications ranging from Ad Age to Art Direction to Archive and the California Communication Arts Annual, as well as Marketing Magazine. In addition, Jeffree has considerable experience as the publisher and producer of over 135 retail consumer publications and the Charles David Footwear campaign won Best in Print at the One Show, (although he would rather produce advertising communications that get the job done to the customer's delight, than win awards in trade shows).