Jeffree Benet has a long history in consumer marketing and branding

A fashion photographer who switched to a career in commercial arts as a Graphic Designer and Copy Writer for Guess Jeans, he has gone on to Creative Director roles for McCann Erickson and JWT, where he created outstanding creative for a range of clients from Maestro-Cirrus, Martini, Maybelline, Gillette, Maggi foods, Oskar Mobile, Rolex, HSBC, Nescafe and more. With experience in the US, Europe and Asia, his work has been featured in publications ranging from Ad Age to Art Direction to Archive and the California Communication Arts Annual, as well as Marketing Magazine. In addition, Jeffree has considerable experience as the publisher and producer of over 135 retail consumer publications and the Charles David Footwear campaign won Best in Print at the One Show, (although he would rather produce advertising communications that get the job done to the customer's delight, than win awards in trade shows).

Jeffree is available for freelance creative consultancy or creative management roles, (please contact for details).
Airwalk TVC

Some of the TVCs I wrote for Airwalk Shoes with Russ Lamoureaux. The first one was the most scripted one, which I wrote exclusively, and as the original text was over 30 seconds, a cool audio...
+ Full Story

Guess Home Collection

Case study The launch of a new product line, the Guess Home Collection, was launched internationally and required an image campaign which communicated universally without headlines or...
+ Full Story

Other works
 
REVOLT COMMUNICATIONS
Copy for Flagship branch opening PDF Print E-mail
Integrated and Other - HSBC

HSBC is always looking at new ways to make your banking experience more pleasurable, and starting with the opening of our new HSBC flagship branch in Mongkok, you can enjoy greater convenience with a banking experience unlike anything you've ever seen before.

Introducing HSBC's new Oscar Class Service, a revolutionary cutting-edge banking arena designed with an array of amenities to make banking a little easier. HSBC knows that our strength comes from operational excellence and understanding your needs, so we've abandoned "banking as usual" to focus obsessively on building a culture that exalts service.

Discover our new banking retail experience
Our 20,000-square-foot branch bristling with 37 service counters includes a concierge-style customer service desk with a large flat-screen television for viewing financial information, bistro-style seating areas and internet banking terminals displaying the bank's products and services on-line. The atmosphere is warm and inviting too, with special energy friendly windows bringing sunlight directly into the banking hall for a more intimate feeling.

Extended Service Hours
In a first of it's kind offering in Hong Kong, HSBC exclusively provides extended hours to serve all your banking needs, seven days a week! Customer care with a personal touch means you can enjoy greater basic services, Premier services, self-service banking and safe deposit box access, like never before.

Cutting-edge Technologies
In order to provide even more exceptional service, HSBC has taken advantage of the latest cutting-edge technologies to streamline and speed-up the banking process, which means less time in the queues and more time spent doing the things you enjoy. Electronic pen-on-screen input pads, convenient mobile PIN-based payment transaction devices and tablet-convertible ultra-mobile PCs all combine to give you easier control of your money.

Professional and friendly staff
But these useful tools are not there to avoid interacting with customers, our specially trained and qualified staff in their smart uniforms are there to provide you with best-in-class service, always striving to help you with your banking needs in every way possible.

New Retail Securities Centre
We

 
<< Start < Prev 1 2 3 4 5 6 7 8 9 10 Next > End >>

Page 8 of 41